CHIEF EXECUTIVE OFFICER
Corey appears in the Top 100
People in Real Estate Magazine
From a defensive starter on the football field to a rock star in the real estate industry, Corey Hasting is the epitome of honesty, integrity, and hard work. After graduating from the University of Ohio with a bachelor’s degree in business, he relocated to Florida, where he commenced to transform the entire face of real estate. At 23 years old, Corey became the youngest person at Keller Williams, but what he lacked in years he made up for in tenacity. Within months, he became a top producer, and in no time, he became one of the most award-winning brokers in the state.
In 2017, Corey joined Engel & Völkers, one of the largest international brokerages for premier and luxury properties. The following year, at age 27, he opened his first office on Jacksonville Beach as the youngest owner in the franchise’s history. Corey has since opened three additional shops on Amelia Island, Neptune Beach, and St. Johns—where 80 top-producing advisors are projected to sell more than $700,000,000 in volume this year alone. Engel & Völkers Jacksonville ranks among The Top 10 in the Engel & Völkers Americas Network for most closed transactions in both 2019 and 2020, and the office has been awarded 13 Engel & Völkers Florida awards since its launch, making it the most awarded Florida franchise in company history.
With a talent for recruiting agents and an unparalleled work ethic, Corey has earned countless awards and recognitions of his own since opening the Jacksonville franchise. In 2016, he was ranked 48th in the city for sales, and in 2017, he was ranked 45th. He was also a member of the class of 2020 for the prestigious 40 under 40 list by the Jacksonville Business Journal. This year, under Corey’s leadership, Engel & Völkers Jacksonville, has been named the 12th Fastest Growing Company in Northeast Florida as well as the #1 Fastest Growing Real Estate Brokerage by the Jacksonville Business Journal.
The Top 100 Magazine met with Corey to learn more about his real estate journey and record-breaking franchise.
First, we must know how you transitioned from a professional football player to a real estate expert.
I’m originally from Cincinnati and played football at Ohio University. After college, I was blessed to train with the Miami Dolphins and to play with the Cincinnati Bengals for a year. After I got cut, my trainer told me that he wanted to move me to Jacksonville to play with the Florida football teams. That’s when I got into real estate. I really needed a job that would allow me the freedom to make my own schedule and continue to work out so I could get picked up by other NFL teams. However, within six months of getting my license, everything changed. I loved the job so much that I quit football to focus on real estate, but when I went to the brokers office at Keller Williams to ask for a higher split, I was told no. So, I went joined a local RE/MAX and finished second in the office there.
Did your prior work experience help to prepare you for your current role as CEO?
I learned a lot and established my own network. While at Keller Williams and RE/MAX, I primarily did residential sales, which was difficult because I didn’t know anyone when I first moved to Jacksonville, so I paid a lot for lead services. But when I moved to client acquisition, I began building relationships. For the first few years, I sold everything and anything, tried to get in front of as many people as possible. I didn’t want anyone to outwork me—which is part of my competitive spirit. I started with buyers, which turned into sellers and future buyers.
What led you to join Engel & Völkers?
One of my friends and former teammates is a licensed partner with Engel & Völkers, and he spoke with me about getting into the franchise back in 2017. At the time, I wasn’t sure if Jacksonville was ready for a premier, luxury brokerage, but while on vacation in Georgia and North Carolina. I walked by the Engel & Völkers shops and saw it as a sign that I needed to move forward with the franchise.
In the three years since opening your own franchise, you’ve become the fastest-growing real estate company in Jacksonville. To what do you attribute this?
Seeing how fast we’ve grown has been amazing. When I started in 2018, my only employee was our head administrator, Christina. Now, we have over 85 selling advisors and 92 total licenses. I attribute this growth to following my philosophy that clients simply want to work with really good people. We’re the only brokerage in the city that has a non-revolving door because potential employees must meet strict criteria before we allow them to join. For example, an agent must sell $3 million or more per year to be a part of our firm. I want to provide an all-star team and a platform for big agents to grow their businesses, so we offer the best technology and listing enhancements. Culture is also very important to us—from knowledge to integrity.
How does Engel & Völkers differ from other real estate franchises?
Engel & Völkers is very different from ordinary brokerages and has a lot to offer that many American-based companies don’t. The company has locations in 35 countries, over 15,000 advisors, and 40 locations in Florida alone. For us, luxury is a service, not a price point. We pride ourselves on premier customer service, and also offer amazing technology the best marketing tools, systems, and products for both franchise owners and advisors. Many companies have a “luxury” division, but we live and speak luxury—the listing presentations, power tools, back-end systems, etc. From corporate down, we strive to hold ourselves to a higher standard in everything we do.
Chief Executive Officer
Engel & Völkers Jacksonville