TOP 100 MAGAZINE

Keta Kosman

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For decades, Madison’s Lumber Reporter has been the go-to source for the forestry industry’s most accurate, timely, and relevant lumber market insights. Recently, under the leadership of Keta Kosman, the company has done more than report the numbers—it has revolutionized the way professionals access and use critical industry data.

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Keta, who worked her way up through the publishing world since 1990, joined Madison’s in 2003 and became its third owner in 2008. She wasted no time catapulting the company into the future, leaving antiquated platforms and overpriced competition in the dust. In 2018, she replaced the company’s traditional PDF newsletter with a sophisticated online dashboard—the most comprehensive North American wood product price data available today. Industry professionals, frustrated by outdated resources and insufficient information elsewhere, took notice. Madison’s subscriber base has doubled in just the past three years as customers fled from larger competitors in search of better data and better service.

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What makes Madison’s Lumber Reporter truly unique? It’s the only North American lumber market data provider based in Canada, offering an extensive and deeply connected network built on decades of sawmill industry relationships. Keta, as owner, is personally involved with every client, event, and major industry conversation. Her passion for delivering precise data, expert analysis, and real-time market updates has made Madison’s the trusted choice for forestry and construction professionals across North America.

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In an industry where timing is everything, Madison’s Lumber Reporter isn’t just keeping up—it’s setting the pace.

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Keta Kosman
President
Madison’s Lumber Reporter
Website: https://www.madisonsreport.com

LinkedIn: https://ca.linkedin.com/company/madison's-lumber-reporter

Facebook: https://www.facebook.com/MadisonsLumberReporter/

Youtube: https://www.youtube.com/channel/UCIxRWeR1MCv1aTosFuCR_zw