Sarah Lyons grew up around real estate and development. With a family tradition in property development stretching back over a century, you might say it’s in her blood. And Sarah is following in that tradition today as a real estate broker with Compass Real Estate North Shore Chicago’s Winnetka office, which she joined in 2019 with the goal of serving clients nationwide. Sarah focuses on residential, relocation, and commercial properties, counting corporate relocation company Sirva among her tribe of clients with whom she’s worked for over a decade. In her 14-year career, she’s closed transactions totaling over $100 million in value, and consistently lands in the Top Sales Tier. She’s been featured in Chicago Agent Magazine’s Real Estate Who’s Who in both 2019 and 2020 and has been named a Sheridan Road Power Woman.
Having worked for the some of the biggest marketing and advertising agencies in the country for 10 years—BBDO, Fallon Worldwide, Dun & Bradstreet—Sarah gives her clients a considerable edge. “I like the creative process in marketing,” she says. “I like to make my marketing different to stand out from other brokers, and come up with unique marketing plans, incorporating videos, music, and social media platforms like Instagram that capture the essence of the properties.” Rather than using her skills to brand herself, she focuses on branding her clients’ homes to bring them the best value by making their properties shine among the masses.
But that’s not to say that Sarah, herself, isn’t deserving of being in the spotlight. Her success as a broker is evident, and her clients speak of her, her dedication, and her positivity in glowing terms. “I’ve had clients tell me, ‘With many brokers, you sign on the dotted line and get someone from their team you don't know that frustrates them.’ That’s not me,” she says. “Everybody is a VIP, and clients get my personal attention every step of the way, for your showings, Sunday Open Houses, broker’s tour, or negotiation. When you hire me, your time isn't divided among a million other property listings. I run my business as a boutique business.”