TOP 100 MAGAZINE

Krystal Cooper

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Some HR leaders build processes. Krystal Cooper builds businesses. As the founder of Cooper Human Capital, she isn’t just shaping people operations—she’s engineering the future of high-growth startups and mid-sized companies.

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With over 20 years of experience partnering with senior executives, Krystal transforms businesses by turning people strategy into operational efficiency—implementing frameworks that drive growth and performance. She aligns business and people strategy by taking a top-down approach—analyzing the business holistically rather than treating symptoms—to uncover blind spots others miss and design frameworks that fuel sustainable success.

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Krystal’s expertise spans talent strategy, organizational design, compensation, and M&A—the critical foundations of business growth. From seed-stage startups to Series D powerhouses, Krystal has built HR functions from the ground up, rapidly scaled teams, and driven high engagement and performance. She has crafted total rewards strategies that attract and retain top talent while strengthening culture in fully remote environments.

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Based in Colorado, and operating remotely, Cooper Human Capital was founded with a singular mission: to align people strategy with business growth. Whether embedding as a fractional executive, leading an advisory project, or stepping in as a full-time HR leader, Krystal ensures that organizations don’t just survive scaling—they thrive.

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For Krystal, HR isn’t about policies—it’s about people, performance, and precision. And when the work is done, the foundation she leaves behind isn’t just solid—it’s built to last.

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Krystal Cooper
Founder, People & Culture Consultant
Cooper Human Capital, LLC
LinkedIn: www.linkedin.com/in/krystalwcooper